DISCOVER HERE THE IPA 2012 SALES BROCHURE

A must-go-to event for all processing technologies, IPA gains enhanced stature as the largest food event in 2012. Taking part in IPA, the Global Food Factory, helps you drive change to meet the ever-increasing demands of manufacturers.

With exchanges, special events and conviviality as our watchwords, taking part in IPA – the Global Food Factory – gives you the opportunity to play an important role in shaping the future of food technology.

Reach the top decision-makers and international buyers of the food industries

• 70%* of visitors have a decision-making role in the purchasing process
• 82 % of visitors who came with a purchasing project furthered or finalized their projects thanks to the exhibition.
• SIAL visitors from the food manufacturing, retail, catering industries will have access to IPA - SIAL hosts 5,838 exhibitors and delivers 40,000 food industry visitors.

IPA 2012, at the heart of the largest food event with SIAL and IN-FOOD

• SIAL exhibitors and part of SIAL visitors visit IPA; SIAL is the exhibition most visited by IPA visitors.
• Almost half of SIAL visitors say they are interested in going to IPA*.

Optimum participation and cost-effectiveness:

• A 5-day exhibition for a better return on investment. 
• Synergies to optimize contacts:
  • An IPA/ SIAL evening event for exhibitors will be organized: An opportunity for business meetings in a friendly atmosphere;
  • IPA invitation cards will be sent to SIAL exhibitors.
• Exhibiting made easier with new turnkey stand options (lien vers IMAGE DES STANDS EQUIPES).

Reinforced international standing:

• An established fact: 45% of IPA exhibitors and 45% of IPA visitors are  international.
• A potential with SIAL and IN-FOOD: 82% of exhibiting food processors and 50% of food industry visitors at SIAL are foreigners.

Benefit from a wide media coverage in France and abroad

• Unveil your new products during the exhibition and participate free of charge in the IPA Innovation Competition 2012.
• A large-scale communications campaign with 470 press spin-offs, 250 advertisements in 120 reached media, and an international press tour.