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Benefits of IPA-SIAL joint holding

In 2010 IPA at the heart of the food processing event
A consistent offering: from process to finished product

"When we decided to stage IPA at the same time as SIAL and IN-FOOD, our approach was guided both by the IPA exhibitors' wish to be again together with their core customers, i.e. the food industries, and by our will to restore IPA's own identity in a more international context.
On the basis of our market experience and knowledge, we have been working for several weeks on a plan of action allowing IPA to take best advantage of this new environment."

Olivia GROSBOIS, Exhibition Manager IPA

"Displaying the whole food-processing chain, starting from processes with IPA up to finished products with SIAL [-]
will provide all industry players with a comprehensive and consistent offer encompassing the whole food industry."

Adeline VANCAUWELAERT, SIAL Group Director- The Global Food Marketplace

A request from IPA visitors

SIAL exhibitors and part of SIAL visitors visit IPA; SIAL is the exhibition mostly visited by IPA visitors,
Nearly one SIAL visitor in two has shown interest in visiting IPA*

source: exhibitor and visitor enquiries SIAL 2008

IPA exhibitors talk best about it*
"Bringing together customers and suppliers in the same exhibition is a very good thing!" M. SACOUN, Managing Director HANDTMANN (France) "Two advantages: Increased pulling power , and SIAL exhibitors are IPA customers"

An answer to the need for travel optimization

Synergy allows the food industries to develop their business in the same place, and to find out about the latest food manufacturing, processing and packaging technologies.

IPA visitors talk best about it*

"As an international visitor I cannot come twice to Paris within a month. I am interested for both exhibitions and I always have to choose one. Time and money are limited for fairs nowadays."

"The synergy of IPA and SIAL would involve only one travel for non-local visitors, this would save time and money."

An opportunity to develop IPA's visitorship

SIAL - The Global Food Marketplace, will host 5,500 exhibitors and 53,000 visitors from the food industries.

IPA exhibitors talk best about it*

"By holding IPA, SIAL, IN-FOOD in conjunction, even more people will come to the exhibition. This will increase our exposure to a larger number of people to whorm we have never shown our products before. Our hopes are running high for 2010"
M. SANDBERG, Marketing Director -FORMAX (USA)

"Yes, it will attract more visitors to IPA"

"Holding IPA in conjunction with SIAL draws more people to IPA"

Reinforcement of IPA's international standing

SIAL is a key world event for the food industries which gathers 185 countries: 78% of exhibitors and 58% of SIAL visitors come from outside France.

IPA exhibitors talk best about it*
"French equipment manufacturers who actively export found it hard to have their customers come back to Paris after they had visited SIAL only four weeks before !! But in 2010 with SIAL the problem will be fixed. The two shows are really complementary."