IPA in 2012 will be THE European event for food and beverage manufacturers looking for innovative and high-performance equipment and machinery

They visit IPA:

Managing Directors, Production Managers, Company Managers, Purchasing Managers, and R&D Managers from the food industry whose priority objectives are:

• to optimize production facilities;
• to increase productivity;
• to improve safety;
• to incorporate sustainable development;
• to develop tomorrow's foodstuffs.

40,931 visitors*:

• Food and beverage manufacturers
• Processing equipment and machine dealers/importers
• Technical Centers, Laboratories
• Food retailers
• Catering industry

A concentration of decision-makers

70%* of visitors play a decision-making role in the purchasing process:

• 32% Managing Directors/Company Managers
• 18% Production/Manufacturing/New works
• 13% Design/ R&D
• 6% Purchasing
• 3% Techniques and Methods

Specifiers also visit IPA: Marketing, Maintenance, Quality/Safety, Environment/Sustainable Development …

82 % of visitors who came with an equipment/machine purchasing project furthered or finalized their projects thanks to the exhibition.

An international coverage:

+54% of international visitors

• 45% of foreign visitors
• 180 countries represented*

We have increased visitor numbers from the most promising geographic zones and which have a larger purchasing potential such as China, Brazil, Turkey and the USA, the world’s leading importer of Processing equipment.

Foreign visitors from beyond European boundaries:

• 55% come from Europe, mainly the European Union
• 10% from North Africa
• 14% from America
• 12% from Asia and Oceania
• 10% from the Middle East

The leading 3 visiting countries, Belgium, Italy and Spain, remain unchanged. We have succeeded in consolidating the top 3 with neighboring countries.

*Source: IPA 2010 data